"Tony Awards China" (New York Times Square Media) is located in Midtown Manhattan, New York, and Beijing's China World Trade Center. It is the only official platform authorized to operate the American Broadway Tony Awards in the Greater China region.
The Tony Awards, established in 1947 by the Broadway League and the American Theatre Wing, is the highest international honor in the theater industry. It ranks alongside the Oscars for film, the Grammys for music, and the Emmys for television as one of the four most prestigious awards in the American arts world. The Tony Awards are not only a symbol of the highest level of global theater but also represent a sophisticated and mature cultural industry engine, with iconic stage performance intellectual property (IP) leading to the development of comprehensive cultural and performance districts.
On April 17, 2016, Broadway's Tony Awards officially launched in Beijing, China, making China one of only four countries worldwide to receive official authorization from the Tony Awards. "Tony Awards China" (New York Times Square Media) became the first official operator in Greater China in the 70-year history of the Tony Awards.
"Tony Awards China" (New York Times Square Media) positions itself as an advanced, high-value international cultural and performance exchange platform, dedicated to refining and promoting original Chinese productions globally. The platform has access to core Broadway resources, enabling it to introduce high-quality original productions for Chinese audiences to enjoy year-round, enriching their cultural lives. Its core mission is to incubate, refine, and export top-tier local Chinese stage IP, nourishing the domestic audience and spreading it overseas. By fully developing a comprehensive industry chain, it aims to create a trillion-dollar cultural and performance incubation platform rooted in China.
